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Meeting customer needs
by Smith, Ian.
Edition: 2nd.ed. Publisher: Oxford : Butterworth Heinemann, 1997Availability: Copies available for loan: [HF5415.S634 1997 ] (5).
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Services marketing : Australia and New Zealand
by Lovelock, Christopher H;
Patterson, Paul G;
Walker, Rhett H.
Publisher: Upper Saddle River,NJ : Prentice Hall, 1998Availability: Copies available for loan: [HF5415.122.L68 1998 ] (3).
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Services marketing
by Kurtz, David L;
Clow, Kenneth E.
Publisher: New York, NY : J. Wiley & Sons, c1998Online Access: Contributor biographical information | Publisher description | Table of Contents Availability: Copies available for loan: [HD9980.5 K87 1998] (3).
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Supply chain management : strategy, planning, and operation
by Chopra, Sunil;
Meindl, Peter.
Edition: 4th ed.Publisher: Boston : Prentice Hall, 2010Availability: Copies available for reference: [HF5415.13.C533 2010] (1 ).
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The evolution of integrated marketing communications : the customer-driven marketplace
by Schultz, Don E;
Patti, Charles H;
Kitchen, Philip J.
Availability: Copies available for loan: [HF5415.123 .E96 2011] (1).
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