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Advertising management /

by Batra, Rajeev; Aaker, David A; Myers, John G.
Publisher: Upper Sadle River, New Jersey : Prentice Hall, 1996Edition: 5th. ed.Description: xii, 754p.: ill., photo; 25 cm.ISBN: 0133057151 .Subject(s): Advertising -- Management
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Open Shelf HF5823.A13 1996 (Browse shelf) Available
Open Shelf HF5823.A13 1996 (Browse shelf) Available
Open Shelf HF5823.A13 1996 (Browse shelf) Available
Reference Reference HF5823.A13 1996 (Browse shelf) Not For Loan
Open Shelf HF5823.A13 1996 (Browse shelf) Available
Open Shelf HF5823.A13 1996 (Browse shelf) Available
Open Shelf HF5823.A13 1996 (Browse shelf) Available
Open Shelf HF5823.A13 1996 (Browse shelf) Available
Open Shelf HF5823.A13 1996 (Browse shelf) Available
Open Shelf HF5823.A13 1996 (Browse shelf) Available
Open Shelf HF5823.A13 1996 (Browse shelf) Available
Reference HF5823.A13 1996 (Browse shelf) Available
Reference HF5823.A13 1996 (Browse shelf) Available
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HF5823.A13 1996 Advertising management / HF5823.A13 1996 Advertising management / HF5823.A13 1996 Advertising management / HF5823.A13 1996 Advertising management / HF5823.A13 1996 Advertising management / HF5823.A13 1996 Advertising management / HF5823.B387 1998 Advertising and promotion :

Includes index

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